Hi—I’m Joellyn Veninga, owner of Seven Jay Consulting. Let me tell you about the concepts behind the company name.

The fabric of Seven Jay is woven from family + character + great work.

The company’s name began as a reflection of my family. I’m the seventh of seven first cousins, all named with “J” first names. Much of who I am is thanks to the six Js who came before me. (If you’re wondering, in order, it’s: Jackie-Joni-Jeff-Judy-Jay-Jill-Joellyn.)

Research revealed even deeper meaning and dimension. The blue jay symbolizes determination, intelligence, fearlessness, protection, and clarity.  

Further, the number seven is associated with finished work, completion, and a job well done. That’s a compelling way to tell the story of what I want my company to be.